Inbound Marketing is more than a methodology - it’s a philosophy. It’s a way of life! And, we don’t always share the same background. We are a diverse group, made up of transformed marketers, designers, developers, writers, artists, social media thought leaders.
There’s a lot to love about a really great social media campaign. Social campaigns are fun, engaging and can really drive results for your business. Looking to implement a new campaign? Well you’re in luck! We’ve searched the web, and rounded up some of the best social media campaigns we could find to give you some inspiration.
First things first, let’s define content marketing. Simply put, content marketing is the creation and distribution of valuable, relevant and timely content for your target audience.
I like to think of Inbound marketing as the hero in the digital marketing story. Essentially, the world of marketing was turned upside down with the birth of new media, and as the world of marketing and communication was changing, the villain in this story became the unknown:
We know social media is important.
In fact, an overwhelming 83 percent of marketers indicated that social media is critical for their business. So it makes sense that we dedicate part of our day, every day, to monitoring our online social conversations. But, can you imagine how difficult and time-consuming it would be to independently monitor and engage on each individual social network?
https://www.pewresearch.org/fact-tank/2018/03/01/millennials-overtake-baby-boomers/In 2005, HubSpot CEO, Brian Halligan coined the term, inbound marketing. Many attribute the rise of inbound marketing to the digital age and popularity of social media, and while there’s truth to those reasons, a greater paradigm shift has occurred: the inbound revolution. Inbound marketing is not a fad or a buzzword; it’s a new way – the way – to reach today’s consumer.
